On this blog post I will begin to cover why it is so vital that you utilize video marketing in your business. I will explain why this specific method is so powerful and how it can take you to the next level of success.
People Like Real People
We live in the age of social media, and now more than ever, people want to follow someone who they can connect with. The sleazy sales pages of the past are not as effective as they once were. If you are a phony, you will simply be exposed. Instead, the masses now want to buy from someone who is real, and there is no better way to be real than through the use of video. I will now give you a few tips as to the types of videos you can create.
Videos That Sell
Sure, you can have an awesome sales page with incredibly written content, but I suggest this will not be enough. If you really want your sales page to be supremely effective you will want to add a short and precise sales video at the top of your sales page. This will literally explode your results. Like I said, it doesn’t have to be long. 5 to 10 minutes will be enough. You can also place these type of videos on a lead capture page. This will be very effective in capturing more leads than if you had pure text.
Get Them To Your Site
One of the most powerful type of videos you can create is the video which is designed get people to your sales page. With this type of video, you don’t want to give your audience all of the information upfront. You simply want to give them the minimum possible. They key is to tempt them to click on your link and visit your main site where you will have an opportunity to sell to them. The key with this strategy is to make videos on a consistent basis, allowing the traffic to compound over time.
On my next blog post, I will give you more video ideas that you don’t want to miss. Like I said at the beginning of this blog post, if you are not using video, it is time that you get started. This will allow you to become an internet star in your own right.